The entrepreneurial talents of a guy marketing Boston snow at ShipSnowYo.com have been described as “brilliant”. He might well be the same guy whose earlier venture at marketing knotholes smacked of lapsed lumber wholesaler talents gone bad.
“The service started as something of a joke, but by mid-February it had reportedly sold around one hundred 16.9-oz. plastic bottles filled with snow, which were frozen in dry ice and shipped around the country, at a cost of $19.99. For $89, customers will get a much bigger dose of snow, six pounds, from Massachusetts packed in a Styrofoam container and shipped overnight. That’s enough to make 10 to 15 snowballs.”